Milano design week 2022
An amazing intense week, full of things to discover, to see, to taste and experience. But above all, a week to meet each other.
This edition of Salone del Mobile was all about people before it was about objects.
The perfect moment to get comfortable on True Design’s lounge world and create new projects together.
Salone del Mobile
The beating heart of our space: the Wing kitchen. Much more than a table, much more than a kitchen. A space equipped and animated by professional chefs where hospitality throughout the day was non-stop: from meetings to phone calls, from sharing food to exchanging contacts. All surrounded by freshly baked bread, seasonal dishes and, last but not least, cocktails.Discover Wing kitchen
A certain idea of light.
True's outdoor furniture as protagonist of the garden illuminated by Quick lighting in the heart of Brera district.
A sinuous and romantic walk in the greenery between technology and old-fashioned atmospheres where lying on Code Out under a tree or reading comfortably seated on Marina Out chairs and Neo tables.
Elle Decor at Salone del Mobile
A break in the chaos of the fair, not only for eating, but also getting informed, reading and having meetings in the calm of a private lounge.
This is the space of the Hearst stand in Hall 10 at the Milan Fair. More than 27 editors from all over the world were welcomed by our living room furnished with Fender sofa, Code pouf and Silvestro coffee table.
Feeling the energy: Brera Botanical Garden
An installation that allows visitors to enter a unique naturalistic place: the Brera Botanical Garden, an historical garden squeezed between the buildings of the city centre, covering 5,000 square metres, commissioned in 1775 by Maria Theresa of Austria, which then became a symbol of the ‘Enlightenment’ culture movement in Milan in the second half of the 18th century.
Guests were welcomed by our Ethrio bookshelf, on which illustrative material, books, postcards together with ornamental objects were displayed.
Considering that summer has just began, we are off to a good start with colours, dreams, comfort and green projects.
Let's enjoy the True summer!