True Concept Space in London
True opens the doors of its Concept Space in London: a living, essential and constantly evolving space designed to welcome and narrate a new idea of furniture.
Here design is not exhibition, but a concrete response to new ways of living, working and sharing.
Inside the Concept Space, each element has been chosen to express the dialogue between functionality, authenticity and timeless beauty.
There are many True furnishings: Anyway, the multifunction stool that, when stacked, transforms into an informal bookcase: a simple yet surprising gesture.
Code poufs, ideal for creating soft islands in waiting or conversation areas, and the outdoor version Code Out, designed for open-air environments, between comfort and durability.
At the center of the space takes shape the Essence collection, designed by Norm Architects: tables, benches, coffee tables and stools that celebrate the austerity of wood through precise joints.
Among the seating, the Fender armchair invites a collected pause; the Tao wooden chair is distinguished by its distinctive T-shaped back support; and the Lisa chair and its Lisa Soft variant, with a wooden frame and soft cushioning, offer versatile solutions for every context.
Not, on the other hand, matches naturally with the Wing wooden table, made unique by the presence of a built-in yellow lamp, a functional yet iconic detail.
Completing the space are the Sibylla sofa, with its soft lines and deep purple hue, and the Silvestro wooden coffee table, simple and full of character.
Finally, the round Inside table creates a meeting point, between sharing and design.
Each product speaks a clear language, made of essential gestures, sincere materials, and details that are revealed only with a close look.
Concept Space True in London can be visited by appointment.
Contact us at Form or by writing to info@truedesign.it to live a tailor-made experience, among furnishings that transform everyday time into something extraordinary.
Location: Morelands, 5-23 Old St, London EC1V 9HL
