{"id":41715,"date":"2026-08-06T11:37:54","date_gmt":"2026-08-06T09:37:54","guid":{"rendered":"https:\/\/www.truedesign.it\/?post_type=story&p=41715"},"modified":"2026-08-06T12:54:55","modified_gmt":"2026-08-06T10:54:55","slug":"trues-new-offices","status":"publish","type":"story","link":"https:\/\/www.truedesign.it\/en\/stories\/trues-new-offices\/","title":{"rendered":"True’s new offices"},"content":{"rendered":"\n
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A space that grows with us<\/p>\n <\/h1>\n <\/div>\n

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The design of True’s new offices<\/div>\n <\/div>\n <\/div>\n\n
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A company\u2019s growth is also measured by the spaces it chooses to occupy.<\/h2>\n

For True, the refurbishment of its headquarters stems from a twofold need: to update the brand\u2019s identity and to create an environment capable of accommodating a constantly evolving team.<\/p>\n

The project reimagines the offices as a place where identity, work and everyday life come together. A revitalised environment, designed to accommodate the company\u2019s new scale whilst, at the same time, translating the aesthetic and design codes that define the True world into the physical space.<\/i><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n

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Volumes, colours, materials <\/div>\n <\/div>\n <\/div>\n
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Design is not an afterthought, but rather an integral part of the architecture and the experience of those who inhabit these spaces on a daily basis. Volumes, colours, materials and furnishings create a language that is consistent with that of the collection, bringing into the office the same attention to proportion, comfort and functionality that True applies to its products.<\/p>\n<\/div>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n

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A space growing with the people <\/div>\n <\/div>\n <\/div>\n
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The new layout has been designed to support the team\u2019s growth, offering a greater number of people a contemporary, well-organised and pleasant working environment. The spaces are designed to encourage both concentration and collaboration, combining workspaces with areas dedicated to meetings, socialising and taking a break.<\/p>\n<\/div>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n

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