{"id":39209,"date":"2026-06-10T11:42:47","date_gmt":"2026-06-10T09:42:47","guid":{"rendered":"https:\/\/www.truedesign.it\/?post_type=story&#038;p=39209"},"modified":"2026-06-11T11:27:39","modified_gmt":"2026-06-11T09:27:39","slug":"eroffnung-des-showrooms","status":"publish","type":"story","link":"https:\/\/www.truedesign.it\/de\/stories\/eroffnung-des-showrooms\/","title":{"rendered":"Er\u00f6ffnung des Showrooms"},"content":{"rendered":"\n<div class=\"hero min-h-screen text-white relative px-4 lg:px-24 py-16 lg:py-40 flex flex-col gap-y-2 lg:gap-y-4 text-center justify-center items-center \">\n    <div class=\"hidden md:block left-0 top-0 absolute h-full w-full overflow-hidden \">\n                                    <img srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-300x178.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-768x456.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-1024x608.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-1536x912.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-2048x1216.jpg 2048w\" class=\"object-cover h-full w-full\" loading=\"lazy\" alt=\"TRUE_Milano_2147\"\/>\n                        <\/div>\n    <div class=\"block md:hidden left-0 top-0 absolute h-full w-full overflow-hidden \">\n                                    <img srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-300x178.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-768x456.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-1024x608.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-1536x912.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano_2147-2048x1216.jpg 2048w\" class=\"object-cover h-full w-full\" loading=\"lazy\" alt=\"TRUE_Milano_2147\"\/>\n                        <\/div>\n    <div class=\"relative z-10 hero__title-wrapper leading-tight\">\n        <h1 class=\"hero__title title  font-semibold\"> <p>a True Place Opening<\/p>\n <\/h1>\n    <\/div>\n            <\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"block-text max-w-screen-huge w-full lg:w-2\/3 px-8 mx-auto \">\n    \n<div class=\"text text-base text-left font-normal animation-fade-in-up \">\n    <div><p style=\"text-align: center;\">Am 9. Juni 2026 \u00f6ffnete True offiziell die T\u00fcren von <strong>a True Place<\/strong>, dem neuen permanenten Ausstellungsraum im <strong>Mail\u00e4nder Stadtteil Porta Nuova<\/strong>, und feierte damit einen wichtigen Meilenstein in der Unternehmensentwicklung.<\/p>\n<p><\/p>\n<p style=\"text-align: center;\">Die Er\u00f6ffnung brachte Kunden, Architekten, Designer, Partner und Freunde zu einem Abend im Zeichen des Austauschs, der Inspiration und des Miteinanders zusammen. Es war mehr als nur eine Er\u00f6ffnungsveranstaltung: Es war die Gelegenheit, die Vision zu vermitteln, die einem Projekt zugrunde liegt, das darauf abzielt, Beziehungen zu f\u00f6rdern und bedeutungsvolle Verbindungen zwischen <strong>Menschen, Ideen und Designkulturen<\/strong> zu schaffen.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"video flex align-center justify-center relative animation-fade-in-up --small \">\n    <div class=\"video__container relative w-screen max-w-screen-huge mx-auto\">\n                                    <video class=\"hidden lg:block w-full\" autoplay muted loop playsinline>\n                    <source src=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/IMG_2054.mp4\" type=\"video\/mp4\" \/>\n                <\/video>\n            \n                            <video class=\"lg:hidden w-full\" autoplay muted loop playsinline>\n                    <source src=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/IMG_2054.mp4\" type=\"video\/mp4\" \/>\n                <\/video>\n                        <\/div>\n<\/section>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"text-media relative lg:flex lg:items-center max-w-screen-xl mx-auto justify-center gap-12 lg:gap-16 px-5 lg:px-20 \">\n    <div class=\"max-w-100 mx-auto lg:mx-0 \">\n        <div>\n            <div class=\"mb-4 leading-10\">\n                <div class=\"title text-[22px] lg:text-[30px] font-semibold text-left animation-fade-in-up \">\n                    <div> Im Herzen von Mailand, ein Ort der Begegnung <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"mr-4 lg:mr-0 my-4 lg:my-8 leading-7\">\n                \n<div class=\"text text-base text-left font-light animation-fade-in-up \">\n    <div><p>In einem der dynamischsten und innovativsten Viertel Mailands gelegen, wurde a True Place als einladender Ort konzipiert, an dem Design zu einem Instrument der Begegnung, der Zusammenarbeit und des Wohlbefindens wird. Ein Ambiente, das den Ansatz von True bei der Gestaltung von M\u00f6beln und R\u00e4umen widerspiegelt, bei dem der Mensch und die Qualit\u00e4t seines Erlebnisses im Mittelpunkt stehen.<\/p>\n<\/div>\n<\/div>\n            <\/div>\n                    <\/div>\n    <\/div>\n    <div class=\"my-12 \">\n                                    <img class=\"w-[430px] lg:ml-auto aspect-square animation-fade-in-up mx-auto lg:mx-0 object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4755-HDR-Pano-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4755-HDR-Pano-276x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4755-HDR-Pano.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4755-HDR-Pano.jpg 1024w\" loading=\"lazy\" alt=\"\" \/>\n                        <\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"carousel swiper lg:px-16 overflow-hidden   --boxed\" data-zoom-animation=\"\" data-loop=\"1\" data-space-between=\"0\" data-slides-per-view=\"1\" data-slide-effect=\"normal_slide\">\n    <div class=\"carousel-wrapper swiper-wrapper\">\n                                    <div class=\"carousel-slide swiper-slide\">\n                                            <img class=\"w-full aspect-video\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-1-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-1-300x169.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-1-768x432.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-1-1024x576.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-1-1536x864.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-1.jpg 2048w\" loading=\"lazy\" alt=\"Untitled-1\" \/>\n                                    <\/div>\n                            <div class=\"carousel-slide swiper-slide\">\n                                            <img class=\"w-full aspect-video\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-2-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-2-300x169.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-2-768x432.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-2-1024x576.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-2-1536x864.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-2.jpg 2048w\" loading=\"lazy\" alt=\"Untitled-2\" \/>\n                                    <\/div>\n                            <div class=\"carousel-slide swiper-slide\">\n                                            <img class=\"w-full aspect-video\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-3-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-3-300x169.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-3-768x432.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-3-1024x576.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-3-1536x864.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/Untitled-3.jpg 2048w\" loading=\"lazy\" alt=\"Untitled-3\" \/>\n                                    <\/div>\n                        <\/div>\n    <div class=\"carousel-pagination swiper-pagination text-black md:text-white text-sm\"><\/div>\n\n    <div class=\"carousel-button-prev relative swiper-button-prev h-12 w-12 md:h-16 md:w-16 hidden md:flex justify-center items-center text-white overflow-hidden\">\n        <svg width=\"30\" height=\"31\" viewBox=\"0 0 30 31\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g opacity=\"0.8\" clip-path=\"url(#clip0_551_6364)\">\n<path d=\"M23.75 15.0083H6.25\" stroke=\"currentColor\" stroke-width=\"1.25\"\/>\n<path d=\"M15 23.7583L6.25 15.0083L15 6.2583\" stroke=\"currentColor\" stroke-width=\"1.25\"\/>\n<\/g>\n<defs>\n<clipPath id=\"clip0_551_6364\">\n<rect width=\"30\" height=\"30\" fill=\"white\" transform=\"translate(0 0.00830078)\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>\n    <\/div>\n    <div class=\"carousel-button-next relative swiper-button-next h-12 w-12 md:h-16 md:w-16 hidden md:flex justify-center items-center text-white overflow-hidden\">\n        <svg width=\"30\" height=\"31\" viewBox=\"0 0 30 31\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g opacity=\"0.8\" clip-path=\"url(#clip0_551_6359)\">\n<path d=\"M6.25 15.0083H23.75\" stroke=\"currentColor\" stroke-width=\"1.25\"\/>\n<path d=\"M15 6.2583L23.75 15.0083L15 23.7583\" stroke=\"currentColor\" stroke-width=\"1.25\"\/>\n<\/g>\n<defs>\n<clipPath id=\"clip0_551_6359\">\n<rect width=\"30\" height=\"30\" fill=\"white\" transform=\"translate(0 0.00830078)\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>\n    <\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"block-text max-w-screen-huge w-full lg:w-2\/3 px-8 mx-auto \">\n    \n<div class=\"text text-base text-left font-normal animation-fade-in-up \">\n    <div><p>Im Laufe des Abends konnten die G\u00e4ste die neuen R\u00e4umlichkeiten erkunden, die Kollektionen entdecken und sich austauschen \u2013 Momente, die den Geist des Projekts voll und ganz verk\u00f6rperten: Offenheit, Neugier und der Wunsch, neue Beziehungen aufzubauen.<\/p>\n<p>A True Place ist nicht nur ein Ort, sondern eine sich st\u00e4ndig weiterentwickelnde Plattform f\u00fcr <strong>Begegnungen, Veranstaltungen, Kooperationen und gemeinsame Erlebnisse<\/strong>. Ein Ort, an dem die Werte der Gastfreundschaft, des Designs und der Gemeinschaft miteinander verschmelzen und neue M\u00f6glichkeiten des Dialogs zwischen verschiedenen Disziplinen und Sichtweisen schaffen.<\/p>\n<p>Die Veranstaltung markierte den Beginn dieses neuen Kapitels. Ein Kapitel, das True gemeinsam mit seiner Community schreiben m\u00f6chte, eine Begegnung nach der anderen.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n    <style>\n        .banner-link-full__title {\n            font-size: 50px;\n        }\n        @media screen and (min-width: 1024px){\n            .banner-link-full__title {\n                font-size: 50px;\n            }\n        }\n    <\/style>\n\n\n<div class=\"banner-link-full group relative animation-fade-in-up px-4 lg:px-0 --wide mx-auto \">\n    <div class=\"banner-link-full__wrapper relative flex flex-col justify-center min-h-[320px] md:min-h-[450px] lg:min-h-[640px] py-12 lg:py-20\">\n        <div style=\"color:#ffffff\" class=\"banner-link-full__title text-xl lg:text-[70px] mb-2 w-fit leading-none relative max-w-[580px] mx-auto pointer-events-none z-10 font-semibold text-center\">\n            Die in Mailand vorgestellten Produkte        <\/div>\n                    <div style=\"color:#ffffff\" class=\"banner-link-full__text lg:text-[18px] relative mx-auto w-fit pointer-events-none z-10 mb-4 font-thin text-center\">\n                <p>Auf der Milano Design Week 2026 stellte True seine neuen Kollektionen vor, die sich durch ein st\u00e4ndiges Streben nach Komfort, Vielseitigkeit und zeitgen\u00f6ssischem Design auszeichnen.<\/p>\n            <\/div>\n                <div class=\"flex items-center mx-auto w-fit pointer-events-none z-10 mt-4 lg:mt-10 font-semibold transition duration-500 lg:opacity-0 lg:translate-y-6 transition duration-500  group-hover:opacity-100 group-hover:translate-y-0 \" href=\"https:\/\/www.truedesign.it\/de\/stories\/eroffnung-des-showrooms\/\">\n                            <div style=\"color:#ffffff\" class=\"lg:text-[20px]\">Neuheiten 2026<\/div>\n                        <div style=\"color:#ffffff\" class=\"h-4 lg:h-5 ml-2 \"><svg width=\"30\" height=\"30\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_629_5901)\">\n<path d=\"M1 1H15M15 1V15M15 1L1 15\" stroke=\"currentColor\"\/>\n<\/g>\n<defs>\n<clipPath id=\"clip0_629_5901\">\n<rect width=\"30\" height=\"30\" fill=\"white\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>\n <\/div>\n        <\/div>\n                    <a class=\"banner-link-full__image-wrapper\" href=\"https:\/\/www.truedesign.it\/de\/stories\/neuheiten-2026\/\">\n                <img class=\"w-full object-cover lg:object-cover absolute top-0 left-0\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4930-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4930-300x105.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4930-768x269.jpg 768w ,  https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4930-1024x358.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4930-1536x538.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/06\/TRUE_Milano26_4930.jpg 2048w\" loading=\"lazy\" alt=\"TRUE_Milano26_4930\" \/>\n            <\/a>\n            <\/div>\n<\/div>\n","protected":false},"featured_media":0,"template":"","story_typology":[194],"class_list":["post-39209","story","type-story","status-publish","hentry","story_typology-events-de"],"acf":{"preview_image":39219,"short_description":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - 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