{"id":38844,"date":"2018-05-12T09:03:03","date_gmt":"2018-05-12T07:03:03","guid":{"rendered":"https:\/\/www.truedesign.it\/?post_type=story&#038;p=38844"},"modified":"2026-05-12T09:03:28","modified_gmt":"2026-05-12T07:03:28","slug":"a-true-place-milano","status":"publish","type":"story","link":"https:\/\/www.truedesign.it\/de\/stories\/a-true-place-milano\/","title":{"rendered":"a True Place &#8211; Milano"},"content":{"rendered":"\n<div style=\"height:107px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"hero min-h-screen text-white relative px-4 lg:px-24 py-16 lg:py-40 flex flex-col gap-y-2 lg:gap-y-4 text-center justify-center items-center \">\n    <div class=\"hidden md:block left-0 top-0 absolute h-full w-full overflow-hidden \">\n                                    <img srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-300x169.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-768x432.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-1024x576.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-1536x864.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-2048x1152.jpg 2048w\" class=\"object-cover h-full w-full\" loading=\"lazy\" alt=\"TRUE_Milano26_4912-HDR-Pano\"\/>\n                        <\/div>\n    <div class=\"block md:hidden left-0 top-0 absolute h-full w-full overflow-hidden \">\n                                    <img srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-300x169.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-768x432.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-1024x576.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-1536x864.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_4912-HDR-Pano-1-2048x1152.jpg 2048w\" class=\"object-cover h-full w-full\" loading=\"lazy\" alt=\"TRUE_Milano26_4912-HDR-Pano\"\/>\n                        <\/div>\n    <div class=\"relative z-10 hero__title-wrapper leading-tight\">\n        <h1 class=\"hero__title title  font-semibold\"> <p>a True Place &#8211; Milano Porta Nuova<\/p>\n <\/h1>\n    <\/div>\n            <\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n        <style>\n                                        @media screen and (min-width: 1024px){\n                    .block-columns .block-columns__text-wr:nth-child(1) .text {\n                        font-size: 25px;\n                    }\n                }\n                    <\/style>\n            <style>\n                                <\/style>\n    \n<div class=\"block-columns relative px-5 -n-cols-2 max-w-screen-xl mx-auto \">\n    \n    <div class=\"block-columns__wrapper lg:flex lg:justify-center  lg:gap-x-8 \">\n                    <div class=\"block-columns__text-wr flex-1 my-8 lg:my-10 lg:px-14\">\n                \n<div class=\"text 25 text-left font-light animation-fade-in-up \">\n    <div><p><strong>Im pulsierenden Herzen von Mailand, wo die Architektur von Porta Nuova in den Himmel ragt und die Skyline neu definiert, entsteht ein neuer Ma\u00dfstab f\u00fcr modernes Wohnen: a True Place.<\/strong><\/p>\n<\/div>\n<\/div>\n            <\/div>\n                    <div class=\"block-columns__text-wr flex-1 my-8 lg:my-10 lg:px-14\">\n                \n<div class=\"text  text-left font-light animation-fade-in-up \">\n    <div><p>Es ist nicht nur ein Showroom, sondern ein greifbares Manifest der True-Identit\u00e4t. Ein dauerhafter Ort, an dem die Dynamik der Metropole auf die Ruhe eines auf Best\u00e4ndigkeit ausgelegten Designs trifft. Hier f\u00e4llt das Licht Mailands durch gro\u00dfe Fensterfronten und legt sich auf Oberfl\u00e4chen, die von akribischer Forschung zeugen, wobei Farbe nicht blo\u00dfer Schmuck ist, sondern integraler Bestandteil der Raumstruktur.<\/p>\n<\/div>\n<\/div>\n            <\/div>\n            <\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"image flex align-center justify-center relative animation-fade-in-up  zoomed --wide\" data-zoom-animation=\"1\">\n    <div class=\"image__container overflow-hidden relative w-screen max-w-screen-huge mx-auto\">\n                    <img class=\"hidden lg:block w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-300x200.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-768x512.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-1024x683.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-1536x1025.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906.jpg 2048w\" loading=\"lazy\" alt=\"TRUE_Milano26_5906\"  \/>\n                            <img class=\"lg:hidden w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-300x200.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-768x512.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-1024x683.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906-1536x1025.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5906.jpg 2048w\" loading=\"lazy\" alt=\"TRUE_Milano26_5906\"  \/>\n            <\/div>\n<\/section>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"block-text max-w-screen-huge w-full lg:w-2\/3 px-8 mx-auto \">\n    \n<div class=\"text text-base text-left font-normal animation-fade-in-up \">\n    <div><p>In der Viale della Liberazione 15 nimmt eine Projektkultur Gestalt an, die sich durch Pr\u00e4zision, Feingef\u00fchl und Liebe zum Detail auszeichnet \u2013 in einer Atmosph\u00e4re, die zwischen architektonischer Strenge und wohnlicher W\u00e4rme schwebt. Ein Ort stiller Verbindungen, der darauf ausgelegt ist, Visionen zu empfangen und jede Begegnung in ein bedeutungsvolles Erlebnis zu verwandeln. In diesen flie\u00dfenden R\u00e4umen spiegelt sich unsere Vorstellung von der Zukunft wider: R\u00e4ume, die sich weiterentwickeln, atmen und Geschichten von Ausgeglichenheit und Harmonie erz\u00e4hlen k\u00f6nnen.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"image flex align-center justify-center relative animation-fade-in-up   --boxed\" data-zoom-animation=\"\">\n    <div class=\"image__container overflow-hidden relative w-screen max-w-screen-huge mx-auto\">\n                    <img class=\"hidden lg:block w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-242x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-768x953.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-825x1024.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-1238x1536.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-1650x2048.jpg 2048w\" loading=\"lazy\" alt=\"dssd\"  \/>\n                            <img class=\"lg:hidden w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-242x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-768x953.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-825x1024.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-1238x1536.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/dssd-1650x2048.jpg 2048w\" loading=\"lazy\" alt=\"dssd\"  \/>\n            <\/div>\n<\/section>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"text-media relative lg:flex lg:items-center max-w-screen-xl mx-auto justify-center gap-12 lg:gap-16 px-5 lg:px-20 \">\n    <div class=\"max-w-100 mx-auto lg:mx-0 \">\n        <div>\n            <div class=\"mb-4 leading-10\">\n                <div class=\"title text-[22px] lg:text-[30px] font-semibold text-left animation-fade-in-up \">\n                    <div> Das gesellige Herzst\u00fcck des Raums <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"mr-4 lg:mr-0 my-4 lg:my-8 leading-7\">\n                \n<div class=\"text text-base text-left font-light animation-fade-in-up \">\n    <div><p>a True Place ist auch ein Ort authentischer Gastfreundschaft. Eine voll funktionsf\u00e4hige K\u00fcche wird zum pulsierenden Herzst\u00fcck des Raumes: Sie ist nicht nur ein gestalterisches Element, sondern ein lebendiger Ort, an dem man gemeinsam einen Kaffee trinken, ein zwangloses Mittagessen genie\u00dfen oder ein spontanes Gespr\u00e4ch f\u00fchren kann. Sie ist Ausdruck einer zeitgem\u00e4\u00dfen italienischen Gastfreundschaft, die von Ungezwungenheit, Herzlichkeit und Nat\u00fcrlichkeit gepr\u00e4gt ist und in der das Design im Dienste der zwischenmenschlichen Beziehungen steht.<\/p>\n<\/div>\n<\/div>\n            <\/div>\n                    <\/div>\n    <\/div>\n    <div class=\"my-12 \">\n                                    <img class=\"w-[430px] lg:ml-auto aspect-square animation-fade-in-up mx-auto lg:mx-0 object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5325-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5325-248x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5325.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5325.jpg 1024w\" loading=\"lazy\" alt=\"\" \/>\n                        <\/div>\n<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"image flex align-center justify-center relative animation-fade-in-up  zoomed --small\" data-zoom-animation=\"1\">\n    <div class=\"image__container overflow-hidden relative w-screen max-w-screen-huge mx-auto\">\n                    <img class=\"hidden lg:block w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-212x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-768x1087.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-723x1024.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-1085x1536.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-1447x2048.jpg 2048w\" loading=\"lazy\" alt=\"TRUE_Milano26_5387\"  \/>\n                            <img class=\"lg:hidden w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-212x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-768x1087.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-723x1024.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-1085x1536.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/TRUE_Milano26_5387-1447x2048.jpg 2048w\" loading=\"lazy\" alt=\"TRUE_Milano26_5387\"  \/>\n            <\/div>\n<\/section>\n\n<div class=\"text-media relative lg:flex lg:items-center max-w-screen-xl mx-auto justify-center gap-12 lg:gap-16 px-5 lg:px-20 \">\n    <div class=\"max-w-100 mx-auto lg:mx-0 order-2\">\n        <div>\n            <div class=\"mb-4 leading-10\">\n                <div class=\"title text-[22px] lg:text-[30px] font-semibold text-left animation-fade-in-up \">\n                    <div> Ein Neuanfang <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"mr-4 lg:mr-0 my-4 lg:my-8 leading-7\">\n                \n<div class=\"text text-base text-left font-light animation-fade-in-up \">\n    <div><p>a True Place ist der Abschluss eines jahrelangen Weges und zugleich der Ausgangspunkt f\u00fcr neue Geschichten. Eine Einladung, eine Sprache zu entdecken, die von Wesentlichkeit und Qualit\u00e4t gepr\u00e4gt ist \u2013 in dem Stadtteil, der mehr als jeder andere das zukunftsorientierte Mailand verk\u00f6rpert.<\/p>\n<\/div>\n<\/div>\n            <\/div>\n                    <\/div>\n    <\/div>\n    <div class=\"my-12 order-1\">\n                                    <img class=\"w-[430px] lg:ml-auto aspect-square animation-fade-in-up mx-auto lg:mx-0 object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/asccds-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/asccds-217x300.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/asccds.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/asccds.jpg 1024w\" loading=\"lazy\" alt=\"\" \/>\n                        <\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"image flex align-center justify-center relative animation-fade-in-up  zoomed --small\" data-zoom-animation=\"1\">\n    <div class=\"image__container overflow-hidden relative w-screen max-w-screen-huge mx-auto\">\n                    <img class=\"hidden lg:block w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-300x200.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-768x511.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-1024x682.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-1536x1022.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566.jpg 2048w\" loading=\"lazy\" alt=\"IMG_4566\"  \/>\n                            <img class=\"lg:hidden w-full object-contain\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-300x200.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-768x511.jpg 768w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-1024x682.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566-1536x1022.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/04\/IMG_4566.jpg 2048w\" loading=\"lazy\" alt=\"IMG_4566\"  \/>\n            <\/div>\n<\/section>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"block-text max-w-screen-huge w-full lg:w-2\/3 px-8 mx-auto \">\n    \n<div class=\"text text-base text-left font-normal animation-fade-in-up \">\n    <div><p style=\"text-align: center;\">Porta Nuova ist heute eines der kultigsten und internationalsten Viertel der Stadt: ein urbaner Schmelztiegel, in dem Architektur, Innovation und Visionen aufeinandertreffen. Hier zu sein bedeutet, im Zentrum des Wandels Mailands zu leben \u2013 in einem exklusiven Umfeld, das die Energie der Gegenwart auf einzigartige Weise einf\u00e4ngt und in die Zukunft tr\u00e4gt.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"banner-link-full group relative animation-fade-in-up px-4 lg:px-0 --wide mx-auto \">\n    <div class=\"banner-link-full__wrapper relative flex flex-col justify-center min-h-[320px] md:min-h-[450px] lg:min-h-[640px] py-12 lg:py-20\">\n        <div style=\"color:#ffffff\" class=\"banner-link-full__title text-xl lg:text-[70px] mb-2 w-fit leading-none relative max-w-[580px] mx-auto pointer-events-none z-10 font-semibold text-center\">\n            Newsletter abonnieren        <\/div>\n                    <div style=\"color:#ffffff\" class=\"banner-link-full__text lg:text-[18px] relative mx-auto w-fit pointer-events-none z-10 mb-4 font-thin text-center\">\n                <p>Entdecke die Neuheiten und die Welt von True.<\/p>\n            <\/div>\n                <div class=\"flex items-center mx-auto w-fit pointer-events-none z-10 mt-4 lg:mt-10 font-semibold transition duration-500 lg:opacity-0 lg:translate-y-6 transition duration-500  group-hover:opacity-100 group-hover:translate-y-0 \" href=\"https:\/\/www.truedesign.it\/de\/stories\/a-true-place-milano\/\">\n                            <div style=\"color:#ffffff\" class=\"lg:text-[20px]\">Hier anmelden<\/div>\n                        <div style=\"color:#ffffff\" class=\"h-4 lg:h-5 ml-2 \"><svg width=\"30\" height=\"30\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_629_5901)\">\n<path d=\"M1 1H15M15 1V15M15 1L1 15\" stroke=\"currentColor\"\/>\n<\/g>\n<defs>\n<clipPath id=\"clip0_629_5901\">\n<rect width=\"30\" height=\"30\" fill=\"white\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>\n <\/div>\n        <\/div>\n                    <a class=\"banner-link-full__image-wrapper\" href=\"https:\/\/www.truedesign.it\/de\/newsletter\/\">\n                <img class=\"w-full object-cover lg:object-cover absolute top-0 left-0\" srcset=\"https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/FOOTER-150x150.jpg 150w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/FOOTER-300x105.jpg 300w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/FOOTER-768x269.jpg 768w ,  https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/FOOTER-1024x358.jpg 1024w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/FOOTER-1536x538.jpg 1400w , https:\/\/www.truedesign.it\/app\/uploads\/2026\/05\/FOOTER.jpg 2048w\" loading=\"lazy\" alt=\"FOOTER\" \/>\n            <\/a>\n            <\/div>\n<\/div>\n","protected":false},"featured_media":0,"template":"","story_typology":[194],"class_list":["post-38844","story","type-story","status-publish","hentry","story_typology-events-de"],"acf":{"preview_image":37661,"short_description":"Im Herzen von Milano Porta Nuova befindet sich \u201eTrue Place\u201c, der neue permanente Showroom von True: ein Ort, an dem Design, Architektur und Gastfreundschaft verschmelzen, um ein authentisches und zeitgem\u00e4\u00dfes Erlebnis zu schaffen."},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - 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